Discuss about uses and impact of computer

Computers and Their Impact The extreme increase in the use of computers has drastically changed the lives of many people. Computers, as Sherry Turkle in “Who Am We” discussed, initially were used as simple calculators, but through the years they have come to be valued as more than simple machines (442). “The computer has gained […]

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What is Gross Domestic Product – Understand GDP

Many professions commonly use acronyms. To doctors, accountants, and baseball players, the letters MRI (magnetic resonance imaging),GAAP (generally accepted accounting principles), and ERA (earned run average), respectively, need no explanation. To someone unfamiliar with these fields, however,without an explanation these acronyms are a stumbling block to a better understanding of the subject at hand.-Economics is […]

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GLOSSARY BUSINESS ADMINISTRATION – Words starts with Di – Vocabularies

Di Diagnosis: Process of identifying a disease from its signs and symptoms. Didactic: Describes works of literature or art which are intended be to informative or instructional especially morally rather than entertainment. From the ancient Greek word didaskein which means to teach. Differential cost: The difference in the expected total cost of a project if […]

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What are all the Functions of Marketing and Process

A. Exchange Functions: Buying- Buying is the one part of exchange process, other being the selling. Buying is the first step in the process of marketing. A manufacturer has to buy raw materials for production, a wholesaler has to buy goods to sell to the retailer, and a retailer has to buy goods to be […]

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GLOSSARY BUSINESS ADMINISTRATION – Words and Its meanings start with Letter Cl

Cl Class A spot : In the media commercial which are run on a prime time network. Class action : A lawsuit in which one person makes a claim and sues on behalf of a large group of people who have similar legal claims usually against a company or organisation. Class room training : Under […]

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Indian Market & Its Environment:

It is difficult to analyze the environmental factors affecting Indian market. Ours is a vast country with various religions, caste, sub-caste, languages, culture, etc. Each of these factors operates at different levels & art different places. 1. Vast Market: The Indian market is the second largest in the world considering its population. If consumption is […]

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Objectives of Marketing Management:

1. Creation of Demand: The marketing management’s first objective is to create demand through various means. A conscious attempt is made to find out the preferences and tastes of the consumers. Goods and services are produced to satisfy the needs of the customers. Demand is also created by informing the customers the utility of various goods […]

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Marketing management systems:

Marketing planning. This encompasses the process of setting marketing strategies, defining goals and tactics related to those strategies, specifying revenue and expense budgets, and linking these to specific marketing projects. In large organizations, the planning process may be very clearly, even rigidly defined. It typically involves assembling information about markets, competitors, products, objectives, strategies and tactics […]

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GLOSSARY BUSINESS ADMINISTRATION – Words starts with BU

Words starts with Letter Bu Bubble economy : An unstable boom when the economy experience an unusually rapid growth with rising share prices and increased employment. Budget : Allocation of funds or the estimation of costs a department, project,etc., over a specific period. The management of spending and saving money. Budget : A quantitative expression […]

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What is Marketing and Marketing Goal, Marketing Philosophy

Definition: Marketing is the management process responsible for indentifying,anticipating,and satisfying customer requirement profitable. Gole: * Attract new customers by promising superior value. * keep+grow current customers by delivering satifaction. Marketing a sale telling +selling Satisfying customer needs The importance of marketing : Marketing is valuable to a variety of organisation * corporate for- profit * […]

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GLOSSARY BUSINESS ADMINISTRATION – Words starts with BR

Words starts with Br Bracket creep: Slowly moving into a higher tax bracket with samll pay increases over a period of time. Brain drain : The loss of highly skilled people to another region country or industry where they can work in a better environment and/ or earn more money. Brain storming : It is […]

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GLOSSARY BUSINESS ADMINISTRATION – Words and Its Meanings Starts with BO

Words starts with Letter BO Body language: Way in which People communicate meaning to others with their bodies in international interactions. Boilerplate: A section of standard text, especially a contract clause, inserted into legal documents,or instead increasingly referring to a standard section of code inserted into computer programs or other digital application. Bonafide : The […]

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What is Personality – Free Study guide

Definition of Personality “Personality can be described as how a person affects others, how he understands and views himself and his pattern of inner and outer measurable traits” Personality DeterminantsThere are several factors that determine the formation or shaping of our personality. Among them the three major factors are: Heredity, Environment and Situation. i) Heredity […]

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Organisational Behaviour model – Free Study guide

Organisational Behaviour Model Autocratic Custodial Supportive Collegial Autocratic: The basis of this model is power with a managerial orientation of authority. The employees in turn are oriented towards obedience and dependence on the boss. The employee need that is met is subsistence. The performance result is minimal – most prevalent during he industrial revolution – […]

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Organisational Behaviour – Free Study guide

Definition:Organizational behaviour, is “… a study and application of knowledge about human behaviour – as individuals and in groups – in orgns – strives to identify ways in which people can act more effectively.”“The understanding, prediction and management of human behaviour in organizations.”Is an applied science- best practices in one orgn can be communicated to […]

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What are all the stages in the perceptual process-BBA free online Studymaterial

Stage I: observation phase StageII: selsction of the stimuli StageIII: organizing stage StageIII: Interpretation stage StageIV: Behavior Response StageV: Influencing perception Stage I: Observation Phase – It depicts the environmental stimuli being observed by the five senses of the perceived Perceptual Process. Stage II: Selection of the Stimuli: This is governed both by factors external […]

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What is Perception and Characteristics of Perceiver

Perception ;- The process through which people receive, organize, and interpret information about their environment. is the process through which people receive, organize, and interpret information about their environment. Perceiving involves becoming aware of the world around us and processing information about that world. Perception is the method by which we come to understand ourselves, other people, […]

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GLOSSARY BUSINESS ADMINISTRATION – Major Topics and Its Meanings Used In Business

Black economy : Money earned in private cash transactions, which is untraceable, and therefore untaxable. Black kinght : A company which makes a hostile takeover bid for another company that does not want to be bought. Black letter law : Well known principles of law that are not doubted or disputed. Blind test: Research method […]

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Marketing Management functions – Free Online Studymaterial

Major Functions of Marketing Management We need to understand the major functions of marketing management in order to understand and groom our organization. The following are some of the major functions of marketing management The marketing process performs certain activities as the products and services move from the producer to consumer. All these activities or […]

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