Biography

Bon Voyage – The Story Of Kalpana Chawla

BON VOYAGE ‘The heights by great men reached and kept Were not attained by sudden flight, But they, while their companions slept, Were toiling upward in the night.’ – H W Longfellow “That’s one small step for a man, one giant leap for mankind”, said Neil Armstrong, stepping on to the moon’s surface on 21st […]

Glossary

GLOSSARY BUSINESS ADMINISTRATION

Dy Dying declaration: A dying declaration is the evidence provided by a person who is no his death bed and are given the same weight age as regular evidence. The reason behind this is that a person who is dying and know it generally will not tell a lie. Dynamic asset allocation: Dynamic asset allocation […]

Glossary

GLOSSARY BUSINESS ADMINISTRATION

Do Docking station: A device to which notebook computer or a laptop can be connected so it can serve as a desktop computer. Doctrine: A legal doctrine is a rule or principal of law framework set of rules when established by a precedent through which judgements can be determined in given legal cast Document: Document […]

BBA management topics MBA Management Topics

GLOSSARY BUSINESS ADMINISTRATION – Words starts with Di – Vocabularies

Di Diagnosis: Process of identifying a disease from its signs and symptoms. Didactic: Describes works of literature or art which are intended be to informative or instructional especially morally rather than entertainment. From the ancient Greek word didaskein which means to teach. Differential cost: The difference in the expected total cost of a project if […]

Marketing

Interfaces with other Functions in The OrganiZation

Importance of marketing is mainly attributed to the following category: A. Importance to the Firms: 1. Business planning and decision-making- Marketing is helpful not only to plan the production but also in business planning and taking various decisions regarding business. In today’s economy, production is planned according to the sales forecasts and not according to […]

BBA management topics MBA Management Topics

Marketing management systems:

Marketing planning. This encompasses the process of setting marketing strategies, defining goals and tactics related to those strategies, specifying revenue and expense budgets, and linking these to specific marketing projects. In large organizations, the planning process may be very clearly, even rigidly defined. It typically involves assembling information about markets, competitors, products, objectives, strategies and tactics […]