BBA management topics MBA Management Topics

What is Marketing and Marketing Goal, Marketing Philosophy

Definition: Marketing is the management process responsible for indentifying,anticipating,and satisfying customer requirement profitable. Gole: * Attract new customers by promising superior value. * keep+grow current customers by delivering satifaction. Marketing a sale telling +selling Satisfying customer needs The importance of marketing : Marketing is valuable to a variety of organisation * corporate for- profit * […]

BBA management topics UG degree

Middle Man concepts in business – BBA Study materials

Middleman Meaning : Middle man specialise in performing activities that are directly involved in the purchase and size of goods in the process of their flow from producers to the unlimited buyers. Their position between the producers and the unlimited buyers. A middle man normally facilities insurrection between putties for the mutual benefit and be […]

Glossary Uncategorized

GLOSSARY BUSINESS ADMINISTRATION – Words and its meanings used in Business

Words start with a letter A A1 : Top quality rating applicable to various business situations,e.g., credit worthiness and More general reference to qualify and fitness for purpose. Abandoned property : Property which has been abandoned by the owners. Abandonment : The voluntary relinquishment of a right by express worlds or by action. This term […]