Cy Cyber monday : In recent times the busiest online Shopping day of the year in the USA typically the Monday after Thanksgiving day in the UK typically the first Monday in December. Cyberspace : Term credited to author William Gibson in 1984 which describes the imaginary place where e mails ,website pages, etc., Go […]
Tag: what is marketing management
Objectives of Marketing Management:
1. Creation of Demand: The marketing management’s first objective is to create demand through various means. A conscious attempt is made to find out the preferences and tastes of the consumers. Goods and services are produced to satisfy the needs of the customers. Demand is also created by informing the customers the utility of various goods […]