BBA management topics MBA Management Topics

Marketing management systems:

Marketing planning. This encompasses the process of setting marketing strategies, defining goals and tactics related to those strategies, specifying revenue and expense budgets, and linking these to specific marketing projects. In large organizations, the planning process may be very clearly, even rigidly defined. It typically involves assembling information about markets, competitors, products, objectives, strategies and tactics […]

BBA management topics MBA Management Topics

Marketing Management functions – Free Online Studymaterial

Major Functions of Marketing Management We need to understand the major functions of marketing management in order to understand and groom our organization. The following are some of the major functions of marketing management The marketing process performs certain activities as the products and services move from the producer to consumer. All these activities or […]