Meaning : Marketing activities are influenced by several factors inside and outside of the business firm.These factors influence marketing decision making are collectively called marketing environment. Definition: According to Philip kotler ” Marketing environment refers to external factors that affecting the companies ability of develop and maintain successful transaction and relationships with the target customer. […]
In the hotel industry, the level of guest movement defines the practical areas and the guests have maximum contact with the front office. The front office depends on the support of the back office to function effectively. Those who serve more of a supportive role,with the minimal guests contact are considered as back of the […]
GIT There are three most important parts of GIT: 1) Stomach 2) Small intestine 3) Large intestine 1) STOMACH: Following disorders are related to STOMACH: a) GASTRITIS: Causes of Gastritis * Inflammation of gastric mucosa. * Swelling of inner most layer. * It is because of some type bacterial infection b) ACLORYDRIA: * It is […]